Medical News Today: What is opponent process theory and its relationship to addiction

The opponent process theory may explain why it is so difficult to break a drug addiction. Drug use initially brings out pleasant feelings. With time, however, the drug will lose its effect and require the person to use more of the drug to achieve the pleasurable sensations. An example of the opponent process theory in normal circumstances is being afraid of something. The opponent process theory states that the more a person experiences the fear, the less the fear will affect them. This decrease in fear may continue to the point where the situation is no longer scary. If the...

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